Communication as a tool to promote and spread the Universal Declaration on Bioethics and Human Rights

Abstract

The Universal Declaration on Bioethics and Human Rights is one of the basis of the XXI century world biotecnocientific agenda. The referred document is insufficiently national and internationally known, not only by the population but also by the academic community. In order to allow the Declaration principles and contents to be more assimilated, it is necessary to adopt communication strategies to promote bioethics themes. This paper aims to propose – throughout a communication plan – an international promotion of the Declaration principles in public policies and its inclusion in universities, research centers and by citizens themselves. Besides, this study aims to establish democratic devices whose purposes are the empowerment, the liberation and the emancipation – principles of the Bioethics of Intervention, a conceptual line with foundations in Latin America and epistemologically consolidated – of the most vulnerable populations. The desired consequence is a bigger international spread of bioethics which will contribute to transform social reality.